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Yingxia Cao, associate professor of decision sciences, discusses “Post-Purchase Shipping and Customer Service Experiences in Online Shopping and Their Impact on Customer Satisfaction,” Tuesday in the Presidents Dining Room. Cao focused on the aspects of online shopping that attract Chinese consumers, like shipping, tracking, and customer service.

Online shopping experience studied

Yingxia Cao, associate professor of decision sciences, talked about online customer service experiences in China and Taiwan Yingxia Cao, associate professor of decision sciences, discusses “Post-Purchase Shipping and Customer Service Experiences in Online Shopping and Their Impact on Customer Satisfaction,” Tuesday in the Presidents Dining Room. Cao focused on the aspects of online shopping that […]

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ULV sold on eBay

Planes, trains and automobiles. No, this is not a John Candy/Steve Martin movie. These are just a few of the items in the 18,000 categories one can find on eBay, the Internet’s most successful shopping site.

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Textbook retailers get on Internet

For generations the campus bookstore has been the best and only way to purchase textbooks, but that has changed drastically this fall as a number of Web sites VarsityBooks.com, efollett.com, BigWords.com, ecampus.com and Textbooks.com, to name a few, have sprung to initiate an Internet book war and make buying college textbooks as easy as clicking […]

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