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Yingxia Cao, associate professor of decision sciences, discusses “Post-Purchase Shipping and Customer Service Experiences in Online Shopping and Their Impact on Customer Satisfaction,” Tuesday in the Presidents Dining Room. Cao focused on the aspects of online shopping that attract Chinese consumers, like shipping, tracking, and customer service.

Online shopping experience studied

Yingxia Cao, associate professor of decision sciences, talked about online customer service experiences in China and Taiwan Yingxia Cao, associate professor of decision sciences, discusses “Post-Purchase Shipping and Customer Service Experiences in Online Shopping and Their Impact on Customer Satisfaction,” Tuesday in the Presidents Dining Room. Cao focused on the aspects of online shopping that […]

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