Tag: Astrid Keel
Study considers dental care satisfaction
Astrid Keel, professor of marketing, presented a lecture on her research on dentistry titled, “Understanding Patients Dental Care Satisfaction Through Depth Interviews.”
Keel considers impacts of celebrity endorsements
Astrid Keel, professor of marketing, discussed the effects of celebrity endorsements’ on business revenue Tuesday during her talk in the Randall Lewis Center.
Convocation encourages inclusion and taking risks
University of La Verne students, faculty and staff filled the Johnson Family Plaza last Wednesday, awaiting the University’s annual Convocation.
Print vs. online magazines studied
Astrid Keel, associate professor of marketing, considered “An Empirical Examination of Digital and Print Magazine Pricing,” Tuesday in the Executive Dining Room.
Morgan showcases Best of La Verne
The stage was set with a grand piano and three chairs with amplifier cords draped over them, waiting to be plugged in by guitarists.
Keel considers spending behaviors
Astrid Keel, assistant professor of marketing, spoke on “The Effect of Recessionary Research and Development Spending on Shareholder Value” Tuesday in the President’s Dining Room.