by Audrey Griffith
La Verne Community Television, more commonly known as LVTV, has nearly 6,000 subscribers and provides coverage of events in the community and at the University of La Verne.
Since 1994, ULV’s Communication Department has contracted with the city of La Verne to run LVTV-3. Television students in the Communications Department at ULV create much of the station’s programming, such as the weekly “La Verne Spotlight.”
LVTV has earned numerous awards over the past few years through the American Scholastic Press Association, Association Collegiate Press, Broadcast Education Association, The California Intercollegiate Press Association, College Media Advisers, Columbia Scholastic Press Association, National Association of College Broadcasters and the Society of Professional Journalists. Recently LVTV has earned a finalist position in the Western Alliance for Community Media, which the station has been involved with for numerous years.
Don Pollock, professor of communications and LVTV station manager, said the “Alliance for Community Media puts on the Hometown Video Festival which is the largest media festival in the world and they have a regional version of that, that is just for western states.”
These states are California, Nevada, Hawaii, New Mexico and Arizona. This program is called the Western Access Video Excellence Awards (WAVE).
LVTV submitted videos in 12 of the 27 different categories WAVE has to offer. LVTV are finalists in four categories. “To have four finalists out of 12 is not bad,” said Pollock.
The four categories are performing arts, seniors, documentary profile and instructional. The video belonging to Landus Rigsby, 2000 graduate of ULV, is a finalist in the documentary profile category.
“This was part of his senior project. One of the four episodes, that he worked on with fellow ULV graduate Jennifer Thompson, was submitted,” said Pollock. This video was titled “ULV Sports Legend: Curtis Frick.” Rigsby also had a video last year that was finalist, which he made in his advanced video class, on Roland Ortmayer.
In the performing arts category, Selena Pivac produced “Bonita High Holiday Choral Festival 1999.” Pivac had other students crew on her project. “She was real creative and did a great job. This show seems to place every year. This competition seems to really like this show. It’s frequently a finalist,” said Pollock. These two categories are non-professional.
Don Pollock and Mike Laponis, associate professor of communications, produced the senior and instructional videos, with the help of Shane Rodrigues, radio and television assistant.
The instructional video, “Off-Campus Library Services at the University of La Verne” and the senior video “Community Senior Services Promotional Video” are both in the professional categories.
Winners will be presented at the WAVE Awards Presentation Ceremony at the Crest Theatre in Sacramento, Calif., on Oct. 28.
“It is a mini Academy Award,” said Rodrigues.